Located in the heart of Donair Country—Edmonton, Alberta— Checkmate Restaurant was in the midst of a bloody battle involving knives, skewers, and relentless competition, when they commissioned me to rejuvenate their brand presence. Their only request: make us stand out.

Challenge, accepted.

Objectives

Generate more traffic through online media platforms and drive high margin sales in store.

Results

Produced a 300% increase in online brand engagement and a 20% increase in overall business profits.

Utilizations

Web design, graphic design, local search engine optimization, and social media.

 

The campaign received an Award of Merit in Marketing, Advertising, & Brand Communication by the International Association of Business Communicators.

The website was recognized by a Gold Award for the Consumer Website category by The Summit Awards for planning, design, and development.

Great package and production value—a heck of a deal.